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and Anand Kumar of the Super 30 fame
Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior
as he discovers
The Detective Dog – winner of the Books Are My Bag Readers' Award
The Tunnel - Ruskin Bond Illness and Anand Kumar of theProduct Description The steam engine shot out of the tunnel, snorting and puffing like a green, black and gold dragon, a beautiful monster out of Ranji's dreams . . . Fascinated by the midday train, Ranji would find himself waiting near the tunnel to catch a glimpse of the engine come roaring out of it. But the tunnel has more surprises for him. From a jungle full of lush green trees comes a timeless tale of unexpected friendship, curiosity, duty and
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